“How do we evolve the brand and still stay true to our authentic selves?”

That’s the question posed to us by Beny Ashburn & Teo Hunter, the founders of Crowns & Hops Beer Co. They challenged us and the team at Stout Collective to keep the heart of Crown’s brand design secure, while still expanding on it with a new design language to reflect the next phase of their world domination.

Photography by: Nick Murway & Melissa Phillips
Agency: Stout Collective